• Euergetes [none/use name]@hexbear.net
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    1 month ago

    It isn’t contrary! I explained it with a meme reference but ‘hot off the shelves’ and sexy hot are closely related in meaning and overlap significantly. Sexy commercials for products unrelated to sex don’t make sense in a context where popularity and marketability is alienated from sexual desires. And Trump is marinated in marketing culture, he lives to make himself and his supporters “hot” in both meanings

    • purpleworm [none/use name]@hexbear.net
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      1 month ago

      It was a very accurate representation of Zizek, because it was more oriented toward sounding clever than advancing understanding. Your argument is just not philologically sound, because his intended meaning (whatever cute literary criticism you can offer about freudian slips) still was not about sexual attractiveness but brand value. He wasn’t saying people want to fuck Tulsi Gabbard, he wasn’t saying people want to fuck America, and he’s using the same parlance here.

      • Euergetes [none/use name]@hexbear.net
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        1 month ago

        you’re so tied up on statements having exclusive meaning, it is not a ‘slip’, he intentionally links popularity to sexual desire. And yes, he absolutely means people want to fuck Gabbard, himself and his supporters as proxies for ‘America’.

        you aren’t going to appreciate how sexually charged fascist anxieties are if you analyze their language in such a stiff definitional way. He could have chosen different language to arrive at your sterile meanings.